Online Presence

What is an online presence?

Online Presence is any bit of digital information about your company that can be written, engaged, searched, seen, linked, or shared online.

Why is an online presence important?

It is used in marketing (Inbound marketing), and the quality of digital content can help your target audience find your company.

How do I have an effective Online Presence?

To have an effective Online Presence for your business, a website will be needed, as will a subscription to an SEO (search engine optimization) service and a digital marketing campaign that includes having active social media accounts that post relevant topics and writing blogs and articles about the company and its services or products.

Can my company get the results immediately?

Results cannot be seen or achieved overnight, but the foundation to have an effective online presence that has a lasting effect and because the long-term goal for the company really is to have online visibility, rank in search engines, bring traffic to the company’s website, achieve brand familiarity and loyalty, direct the distribution of information to all target customers, lower the cost, and engage the customers,

Do I need a website if I have a social media account?

Some companies will just opt to have a social media account (example: Facebook) and forego the opportunity to maximize their online presence. If a company is limiting their online presence, then the purpose of being exposed to a wider audience will also be limited.

Why does having an Online Presence seem a bit pricey?

Some companies will take into account the budget needed for an effective online presence, but the true cost of having an effective digital campaign is much less if it’s taken into account that the company is laying a good foundation for their company’s digital footprint in the long run and when brand loyalty is achieved. The price of a small advertisement in a print medium (ex: a newspaper) that can run for a single day is still higher compared to digital marketing, where you can actually target your customers, have a wider reach, and have a digital advertisement campaign that can last for several days.

An effective Online Presence can be achieved when a company is convinced that for it to grow, it must focus on achieving its goals, conquer the digital world, and maximize its exposure.

Go4Global, LLC, is a digital company that can help any business achieve an effective Online Presence campaign. Low and affordable prices for the services are always available; projects are all done on time; regular reports are submitted to the clients; and engaging customer support is always accessible. Contact us now and let us help you achieve your goals.